Jill Lubin on Guerrilla Publicity, Kindness Circles, and Modern PR Strategies

S2 E110 • Mar 5, 2026 • 16 mins

In this episode of Wisdom on the Front Porch, LS Kirkpatrick welcomes Jill Lubin to discuss her expertise in publicity and her work with kindness circles. Jill shares insights on guerrilla publicity strategies, emphasizing affordability and the importance of modern visibility opportunities. They explore LS Kirkpatrick's book and offer practical public relations tips. The conversation highlights the significance of encouragement and collaboration in successful publicity efforts. Jill provides additional resources and shares her closing thoughts, concluding the episode with final remarks and appreciation for the audience.

Key Points

Kindness circles offer a unique way to network and support each other in a business context, showing that compassion and business success can go hand in hand.
Guerrilla publicity focuses on using creativity and time instead of a large budget to effectively promote yourself and your work.
Leveraging resources like nationaldaycalendar.com and Google Alerts can provide timely and relevant opportunities for boosting your visibility without significant expense.

Speakers

LS Kirkpatrick

Host • 51%

Jill Lubin

Guest • 48%

Chapters

0:00	Opening introduction and guest welcome
0:54	Jill Lubin's background, books, and kindness circles
3:13	Guerrilla publicity strategies and affordability
6:07	LS Kirkpatrick's book discussion
7:14	Public relations guide and tips
9:43	Modern publicity and visibility opportunities
11:00	Encouragement and collaboration strategies in publicity
12:45	Additional resources and closing thoughts from Jill
14:43	Episode conclusion and final remarks

Transcript

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